Penny Choose: Maybelline Color Tattoo in On and on Bronze
Ready for the latest Treat Under a Tenner? This pretty little thing is my bargain go-to eyeshadow in the summer months, just right for that beach-ready look (even if you’re stuck in a muggy, sweltering city).
The full name of this product is Maybelline Color Tattoo 24hr by Eyestudio in shade 35 – On and on Bronze. Yes, that is a ridiculously long name, and I wish it said ‘Colour’ for the UK market, but you can’t have everything in life and this is still a great product.
This is a gel-cream and you get 4ml in a neat little round glass pot. It does have excellent staying power, although I can’t imagine any product of this type would stay on looking just-applied and perfect for 24 hours. Seriously, why would you want to have any makeup on for 24 hours anyway, unless you were a real mucky mare? But I digress.
Color Tattoo glides on nicely, and it’s easy to blend with your fingertips or with a brush. There’s enough slip in it to allow decent blending before it dries and sets as well. You can add a light colour wash for a subtle look, or layer up for a stronger effect. This shade can also be used to make a summery smoky eye if you have a paler skin type.
It hangs around for ages on most skin types without creasing, although I do start with a layer of ELF Essentials Eyelid Primer in Sheer (a top-performing steal at £1.95) on warm and humid days.
The shade is lovely, and moderately metallic although not over the top. A sheered-out light layer goes on like a subtle old gold, and a larger amount gives you the full bronze effect. As it’s easy to apply and also quite difficult to overdo it, this product makes a fairly idiot-proof eye enhancer for rapid makeovers on summer mornings.
The RRP is £4.99 but you can regularly find it on offer in high street chemists. It’s currently part of the ‘Buy 1 Maybelline get 1 half price’ offer at Superdrug, and in the ‘3 for the price of 2’ Maybelline offer at Boots.
Have you tried Maybelline Color Tattoo yourself? Or do you have any other summery makeup favourites that cost £10 or less that you can’t do without?